How to Build a Multi-Service App Like Gojek

Ever wished you could book a ride, order food, and schedule a home service- all from one app?

That's the magic of a multi-service app.

Today’s users expect it all from a single app. That’s why multi-service app platforms like Gojek are booming.

Speaking of the stats, the multi-service super apps market worldwide is expected to reach USD 200 billion by 2030, growing at a CAGR of 16% from 2024 to 2030. (Source: LinkedIn).

But why Gojek?

It reported over 190 million downloads and operates in multiple countries.

Leading the charge is Gojek, the Indonesian giant offering over 20 services on one platform. Its success has inspired many to develop an app like Gojek, aiming to replicate its comprehensive service model.

Apps like Gojek are changing the game. And you can build one too.

In this blog, we'll explore the benefits of multi-service apps over single-service ones, key features of a Gojek clone, revenue opportunities, and steps to deploy your own app like Gojek.

What are the Benefits of Multi-Service Apps Over Single-Service Apps?

1 Enhanced User Convenience

You reduce users' need to download and keep track of numerous apps for various services by bringing them together as one, multifunctional platform. Instead of toggling between a ride-hailing app, a food delivery app, and a digital payment app, the user can do all this in one place. This consolidation makes their online existence simpler, saves time, reduces friction, and encourages the usage of the app.

The smoother the experience for the user, the higher the chances they'll come back.

2Increased Customer Retention

When your app offers sufficient useful features, users won't need to go elsewhere as often. You make a single ecosystem where people can do everyday things like shopping, getting food, and commuting without ever having to leave your platform. This frequent engagement naturally builds familiarity and trust. As users rely on your app for more services, you foster stronger loyalty, reduce churn rates, and increase lifetime value without spending extra resources on reacquisition campaigns.

3 Cost-Effective for Businesses

Having many discrete apps for distinct services requires more development, design, infrastructure, marketing, and support expenses. With all the services in a single umbrella app, you save these operational costs significantly. You can eliminate technical update hassles, consolidate customer support, and streamline marketing. Your business can grow more easily, assign resources optimally, and concentrate on delivering an improved user experience rather than coping with various fractured systems.

4 Data-Driven Insights

A multi-service app collects user information across touchpoints—rides booked, meals ordered, payments made- and this allows you to draw a full picture of user behavior. You can examine cross-service trends, learn peak usage periods, and recognize individual tastes. With this information, you can tailor your deals, suggest the right services, and make it easier for customers to stay with you. You can use these insights to make smarter choices, get people more involved, and give each user a very personalized experience that makes them happier and more faithful.

5 Competitive Advantage

When you provide a large number of services in a single app, you can distinguish your Gojek clone app in an overcrowded market. Opponents might offer a single central feature exceptionally well, but your app is a point of convenience for everyday needs. Such a wide range of features draws varied users and makes them cluster their digital behavior on your platform.

The more value you provide under one umbrella, the stronger your brand identity and reputation as a thought leader in your industry, similar to Gojek or Grab.

Key Features of a Gojek Clone

Creating a successful Gojek clone requires integrating essential features that cater to both users and service providers:

• Easy-to-Use Interface Intuitive: interface helps users easily go through different services.
• Variety of Services Offered: Offer services such as ride-hailing, food ordering, grocery, and others to support varied user needs.
• Real-Time Location Tracking: Enable users to monitor their service providers in real-time to provide transparency and build confidence.
• Secure Payment Gateway Integration: Enable multiple payment options, such as digital wallets, credit/debit cards, and cash on delivery.
• Ratings and Reviews: Allow users to review and rate services, maintaining quality control and establishing credibility.
• Push Notifications: Alert users about order statuses, offers, and updates promptly.
• Admin Dashboard: A centralized dashboard enables administrators to control services, track performance, and make effective decisions.
• Multi-Language and Currency Support Support: a worldwide user base by supporting multiple languages and currencies.

Let’s Build Your Own Gojek-Style Super App Bring your business idea to life with a scalable and revenue-ready Gojek clone Schedule a Call Today

How to Launch Your Gojek Clone?

Starting the process of developing an app like Gojek is a process of multiple steps involving strategic planning, technical implementation, and regular improvement. Here's how you can effectively launch your multi-service app:

1 Market Research

Before embarking on development, conduct thorough market research to gain insight into your target users and the competitive market. Define the exact pain points users experience when utilizing everyday services and determine how your on-demand app can provide an alternative. Research other multi-service app platforms and learn their success factors or limitations.

In addition, identify which services, like ride-hailing, food delivery, or handyman services, are highly sought after in your local market. This initial step enables you to position your Gojek clone to satisfy actual needs and establish a competitive advantage.

2 Don’t Overlook the Right Technology Partner

Choosing a skilled and trustworthy development partner is key to building a successful app like Gojek. Search for agencies or developers specializing in multi-service app development and with an impeccable track record.

Collaborating with a reliable app development firm not only codes but also consults on the optimal architecture, security measures, and scalability solutions for your on-demand app. Their technical expertise will play a crucial role in developing a high-performing, user-friendly, and future-proof gojek clone that can grow with your business requirements.

3 Define Your Services

Start by identifying the suite of services you want to offer using your Gojek clone. Start with a few core services, such as transportation, food ordering, and grocery purchases, that are most in demand in your region. Once your user base is growing, you can introduce additional verticals such as beauty services, car rentals, or courier delivery later.

Try to give attention to user behavior and feedback, and your multi-service app can stay relevant and continuously deliver value. Service definition also helps you streamline app features and allocate resources more efficiently.

4 Design and Development

Your on-demand app could either be made or broken by user experience; thus, invest effort in creating a simple, clear interface. Make sure your app architecture is scalable as you grow so that more services may be easily integrated and user traffic can increase.

Regardless of your development for iOS, Android, or both, give security, dependability, and speed top priority. Even an app like Gojek has to have distinct dashboards catered to users, service providers, and administrators, each suited for their particular needs. The goal is a flawless flow from sign-up to service ends.

5Testing

You cannot overlook the importance of rigorous testing before you deploy your Gojek clone. This phase helps identify performance issues, bugs, and user flow problems that could hinder app usage. Test every feature, from booking and payments to service tracking and customer support. Try to run both manual and automated tests to ensure your multi-service app performs flawlessly.

Furthermore, consider beta testing with a small group of real users to gather actionable feedback. A thoroughly tested on-demand app not

only reduces post-launch headaches but also builds credibility with early users.

6 Launch and Marketing

Following testing comes the time to publish your app like Gojek, on app stores and other digital networks. Launching is insufficient, though; you must have a robust marketing strategy to generate excitement and attract consumers. To include consumers and service providers via digital marketing channels, including social media, SEO, influencer relationships, and local advertising, now is the time.

Ensure you provide early bird offers or referral incentives will also increase downloads and activity. A successful start depends on whether you are effective in conveying the worth of your Gojek clone to the public.

Conclusion

So, there you have it! Developing a multi-service app such as Gojek is a potential business in the current digital world. With all these services coming under one roof, you are responding to the evolving needs of users seeking convenience and ease.

Building a Gojek clone requires a reliable business partner. Appicial helps build powerful and scalable on-demand apps and is a top web and mobile app development firm. As you work on your app's development, it can be a great asset in meeting market demands and staying ahead of the competition.

Are you all set to build an app like Gojek? Contact Appicial today and build a solid app that drives tangible business results.

Author's Bio

Vinay Jain

Vinay Jain is the Founder at Grepix Infotech and brings over 12 years of entrepreneurial experience. His focus revolves around software & business development and customer satisfaction.