Driving Growth in Nigeria's Ride-Hailing Market with Our Taxi App Clone

Overview:

A local entrepreneur in Lagos, Nigeria, identified a massive opportunity in the country’s rapidly growing ride-hailing sector. Facing high unemployment and inadequate urban transportation infrastructure, he aimed to launch a reliable, budget-friendly taxi booking platform that would serve both drivers and riders across multiple Nigerian cities.

Challenges:

  • Lack of technical knowledge to build and scale a ride-hailing app from scratch
  • Limited initial budget to develop and launch a competitive platform
  • Difficulty in defining core app features and monetization strategy
  • Trouble sourcing reliable development partners and validating app requirements
  • Navigating government transport regulations and compliance

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Main features

  • Login / Registration
  • Select / Enter Location Details
  • Vehicle Categories
  • Detailed Fare breakup
  • Promo Code
  • Reviews and Rating
  • SOS Button
  • OTP On Trip Start
  • Get Driver’s Information
  • Wait Time Charges
  • Real-Time Tracking of Driver
  • Notifications
  • Pos Integration
  • Booking History
  • Chat Module
  • Rent A Car
  • Refer and Earn
  • Deliveries Module
  • Outstation bookings
  • Corporate Rides
  • Gender Preference
  • Favorite Driver
  • Ride Pool Service

Solutions:

We worked closely with the client to guide them through every stage—from concept to launch. Starting with an idea scribbled in a notebook, we helped the founder understand the minimum information needed to launch, such as:

  • Licensing requirements for ride-hailing in Lagos and Abuja
  • How to choose ideal service zones for launch (based on density and demand)
  • The difference between white-label apps and native development in terms of cost and scalability
  • Guidance on marketing channels (local radio, Google Ads, and on-car branding)

Once confident, we deployed our fully customizable Taxi App Clone with full branding. This included:

  • Rider App: Real-time GPS tracking, in-app wallet, multiple payment modes, fare estimator, promo codes, emergency SOS
  • Driver App: Ride requests, route navigation, income dashboard, review/rating system, daily earnings reports
  • Admin Dashboard: Driver management, commission settings, live fleet tracking, earnings analytics, support tools
  • Dispatcher Panel: Bookings for offline/phone users, preferred driver selection
  • Business Intelligence Dashboard: Heatmaps, trip frequency, driver productivity
  • Multi-language: (Yoruba, Hausa, Igbo) & Multi-currency support (NGN)

We also provided onboarding training, pitch deck templates to attract local fleet investors, and designed local T&C/legal content.

Technology:

  • Frontend: Native Apps (iOS & Android)
  • Backend: Node.js with MySQL
  • Maps: Google Maps API with Distance Matrix
  • Hosting: AWS with load balancing and auto-scale enabled

Outcome:

The client initially launched in Lagos with 50 driver-partners. Within 2 months, they scaled to 300+ drivers and over 1,200 registered riders. The app now averages over 500 rides per day and has expanded into Abuja and Port Harcourt.

The founder shared that without this clone app, they wouldn’t have known where to start. "From helping us calculate our break-even, to preparing us with local licenses, and launching an app that made us look like a tech company from day one, We owe our success to this platform. In just six months, we became a household name in three Nigerian cities."